Donald Rumsfeld on quirky peanut packet - Why Is Donald Rumsfeld on This Package of Spicy Peanuts? The young man next to the Geisha on this snack box turns out to be the former defense secretary. There are, in this salty tale of frolics, politics and peanuts, a number of what Donald Rumsfeld might call known knowns. These are things we know that we know -- such as how a photograph of a young Rumsfeld, a chopstick balanced on his protruding upper lip as he gazes at a giggling Geisha, came to decorate packets of U.K. snack food manufacturer Tyrrell's Spicy Coated Peanuts.